HCM — Narratives Building Momentum
Narratives driving momentum.
HCM is a next-generation PR + communications agency for the companies shaping what's next. Our new site is coming soon. Until then, drop us a line!
TRUSTED BY VISIONARIES
@clair_health came to us with a bold vision for the future of women’s health - a noninvasive wearable designed to continuously track hormones. Our goal was clear: make the science understandable and make the need impossible to ignore. After supporting the team through major momentum, including building a 30,000+ person waitlist and sold-out presale, we were proud to help announce Clair’s latest $11.6M funding round with features across @fortunemag, @axios, @forbes, @businessinsider, @techcrunch, @yahoofinance, @femtechinsider, @athletechnews, @fittinsider, @longevity.technology, Fierce Healthcare, @the_newsette and more!
We don’t need an award to tell us we have the best workplace… but we’ll happily take the external validation🏆 So honored to be named to Inc.’s Best Workplaces, but even more honored to walk into an office full of people we genuinely like, who buy into this culture every single day. This is the best team in the game, and we’re so lucky to do this work alongside the most brilliant, creative, fun and funny, compassionate, and all-around amazing humans. Thank you, @incmagazine! This one means a lot, but the real reward is getting to build something special with this crew, day in and day out. Here’s to the people who make HCM, HCM. We’re just getting started!!
@utopai_studios is rewiring Hollywood, and @Forbes just put them on the cover to share their remarkable story - and showcase their brand new partnership with NBA legend Carmelo Anthony. Ex-Google cofounders Cecilia Shen and Jie Yang bet on themselves and built an AI studio - now valued at $1 billion - that is coming for the entire long-form content market. It’s resonating with athletes like Anthony and James Harden, who believe in Utopai’s approach and this medium as the future of storytelling, as well as all-star directors, writers, and producers. Utopai proudly boasts a copyright-free training dataset, a willingness to work with the guilds, and a mission to preserve creative decision-making. We’re honored to work with Cecilia and Jie, who are boldly redefining the limits of this industry and ushering in its new era. Thank you to Matt Craig and @Forbes for recognizing Utopai as the leader in the ongoing Hollywood AI arms race!
@irestorelaser has spent years proving that light therapy devices should be held to a clinical standard, and the Apex 1500 brings that same conviction to the full-body panel category. CEO Kevin Chen told @Esquire’s Luke Guillory how the brand applied its FDA-cleared, medically rigorous testing process to a product that most competitors treat as unregulated territory. The result is clinical-grade, full-body red light therapy to support recovery, skin health, sleep and mood, all from the comfort of your home. Thank you Luke Guillory and Krista Jones for the feature!
@michellekennedylon, founder of @peanut, has always built for what women actually need. Ask Peanut is no different - her members showed her exactly what they wanted, and she listened. Two-thirds of members already using tools like ChatGPT were turning to Peanut to verify what they found. So Kennedy and her team built Ask Peanut - AI trained exclusively on the conversations happening inside its 5M+ member community. Head over to @Forbes for the full story of one of the most intentional AI launches in the parenting space. Thank you Christine Haughney Dare Bryan and @Forbes for this feature! 🙌
More than half of women living with metastatic breast cancer experience depression, and 60% experience anxiety. That weight is real, and so is the isolation that comes with it. @people spoke with patient Megan Rae Hershman and psycho-oncologist Dr. Xiomara Rocha-Cadman, who both pointed to peer connection as one of the most powerful tools available. Megan uses @cancerbuddyapp to find that community of people who understand the scanxiety, the grief, and the recalibrating that comes with the diagnosis. That’s exactly what @cancerbuddyapp was built for. Thank you to Mira Miller at @people for telling this story with such care. 💙
The functional beverage space is projected to double to nearly $339.6B by 2030, and consumers are driving that shift by demanding more from what’s in their glass. @drinkoomee joined @goodmorningamerica to represent exactly that evolution. With just eight ingredients, one gram of sugar, and a red seaweed base that had the anchor desk reaching for seconds! Thank you @beckyworleytech and @goodmorningamerica for spotlighting the brands bringing genuine innovation to the beverage aisle.
This year, some of our innovative, mission-driven clients took the stage at SXSW in Austin. It was an incredible weekend full of inspiring panels and conversations. Thank you to @doliver8 at @USAToday, @dominicmadori at @TechCrunch, and the team at @FastCompany for helping carry these stories beyond Austin. We can’t wait for next year!
@fastcompany’s Most Innovative Companies list receives thousands of applications and selects just a few to honor that are genuinely reshaping their industries. This year, two of our clients made the list! @myuresta earned a spot among the 10 most innovative medical device companies for a nonsurgical, prescription-free, at-home device that stops bladder leaks before they happen. For millions of women, this is a condition managed in silence, with pads, compromises, and workarounds that treat symptoms without ever addressing the source. Uresta shifts that entirely, putting control back in women’s hands. 90% of users are still using the device a full year later. @superfiliate broke into the top 20 in the enterprise category for untangling one of modern marketing’s messiest operational realities. Influencer relationships drive major revenue, but managing them at scale, knowing when to post, who to elevate, and what’s working, has always been a manual, time-consuming process. Superfiliate built the infrastructure to change that. Clients are reclaiming 100+ hours a month, customer revenue is up 500%, and the company has grown 400% year over year. We don’t take it lightly that we get to be in the room with companies rewriting what’s possible in their categories. Congratulations to both teams. 🎉